Blacker's Complete home furnishings
client: Blacker’s Complete Home Furnishings
scope: brand awareness, messaging
assets: print, social, web
Seasonal sales campaigns are a mainstay in the retail space. Eye-catching TV spots, pull-up banners and large-format window graphics were produced utilizing assets provided the manufacturer.
Direct mail is a tried-and-true method to get your brand and message in front of eyeballs as well as measure return metrics.
When quarantine lock-down measures were implemented, we were called upon to help turn lemons into lemonade:
Let people know that they were taking responsible action and, most importantly, they were not closed.
Messaging was split across multiple media, including in-store placards, social media messaging as well as selected print advertisements.
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