LISA FISCHBACH

Agency Principal/ Cape Girl

An idealist complimented by fiery realism, trying to carve out her own way in the agency world. If this reminds you of watching a familiar sitcom, one where the protagonist is perpetually forced into impossible situations with ensuing hilarity, don’t adjust your dial.

When it comes to Lisa Fischbach, it’s not just an act. In fact, you might experience more honesty than you’ve ever encountered in previous marketing discussions. She asks questions, plays devil’s advocate to all of your ideas, and ultimately hones your vision into a unique and rarer-than-diamond product. 

She told grown-ups she wanted to become a writer with a capital W. Now she’s doling out art and copy in :05 to :30 second snippets. Is it a cruel twist of fate, or destiny?

Education

ISU; BA English Lit, Communication Studies 

Relevant Attributes

  • The Original Cape Girl — since 2007
  • Collector and sentimental keeper of old stuff, with a dangerous binge-and-purge personality. 
  • Hobby-grade interior designer
Community involvement
  • Currently taking a turn as Idaho Falls Ad Fed President
  • Downtown Idaho Falls Development advocate
  • ISU Alum
If you could change careers right this second, what would you do?
I would toss in my chips and go to work at the horse stables down the road from my house. Horses keep it real.